Fira: Dawn score and attention ranking
Fira scores 40 out of 100 on the Dawn Index, built from 4 signals. It ranks #48 of 89 in Finance and Accounting (YC), #47 of 99 in YC Winter 2025, #1101 of 2075 in B2B (YC), #2113 of 4224 in Y Combinator.
What drives the Fira Dawn score?
| Signal | Weight | Score (0 to 100) |
|---|---|---|
| Search scale | 20% | 54 |
| Search momentum | 20% | 68 |
| Site scale | 15% | 3 |
| Site momentum | 10% | 0 |
How does Fira compare in Finance and Accounting (YC)?
| Rank | Brand | Dawn score |
|---|---|---|
| 1 | Yardbook | 66 |
| 2 | Contalink | 64 |
| 3 | Deel | 62 |
| 4 | Topkey | 60 |
| 5 | Lago | 59 |
| 6 | Payflow | 58 |
| 7 | CaptivateIQ | 57 |
| 8 | Paid | 56 |
Where do the numbers come from?
Search figures are Google search estimates for the brand and its products. Site figures are third-party traffic estimates. A Dawn score measures attention, not revenue.