IBM: Dawn score and attention ranking
IBM scores 58 out of 100 on the Dawn Index, built from 4 signals. It ranks #1 of 3 in IT Consulting & Other Services (S&P 500), #1 of 1 in IT Consulting & Other Services (Fortune 100), #16 of 64 in Information Technology (S&P 500), #3 of 7 in Information Technology (Fortune 100).
What drives the IBM Dawn score?
| Signal | Weight | Score (0 to 100) |
|---|---|---|
| Search scale | 20% | 67 |
| Search momentum | 20% | 45 |
| Site scale | 15% | 83 |
| Site momentum | 10% | 41 |
How does IBM compare in Information Technology (S&P 500)?
| Rank | Brand | Dawn score |
|---|---|---|
| 1 | Qualcomm | 67 |
| 2 | Micron Technology | 67 |
| 3 | Salesforce | 65 |
| 4 | Sandisk | 65 |
| 5 | Lumentum | 65 |
| 6 | GoDaddy | 64 |
| 7 | Everpure | 63 |
| 8 | F5, Inc. | 62 |
Where do the numbers come from?
Search figures are Google search estimates for the brand and its products. Site figures are third-party traffic estimates. A Dawn score measures attention, not revenue.