# R2: Dawn score and attention ranking

R2 scores 51 out of 100 on the Dawn Index, built from 4 signals. It ranks #13 of 60 in Credit and Lending (YC), #61 of 246 in YC Winter 2021, #114 of 453 in Fintech (YC), #885 of 4224 in Y Combinator.

## What drives the R2 Dawn score?

| Signal | Weight | Score (0 to 100) |
| --- | --- | --- |
| Search scale | 20% | 54 |
| Search momentum | 20% | 50 |
| Site scale | 15% | 20 |
| Site momentum | 10% | 94 |

## How does R2 compare in Credit and Lending (YC)?

| Rank | Brand | Dawn score |
| --- | --- | --- |
| 1 | [Facio](https://dawntrend.com/brand/facio) | 77 |
| 2 | [Nova Credit](https://dawntrend.com/brand/nova-credit) | 64 |
| 3 | [Apurata](https://dawntrend.com/brand/apurata) | 62 |
| 4 | [Trigo](https://dawntrend.com/brand/trigo) | 59 |
| 5 | [Copperlane](https://dawntrend.com/brand/copperlane) | 59 |
| 6 | [Pesto](https://dawntrend.com/brand/pesto) | 56 |
| 7 | [Wagetap](https://dawntrend.com/brand/wagetap) | 55 |
| 8 | [Saida](https://dawntrend.com/brand/saida) | 53 |

## Where do the numbers come from?

Search figures are Google search estimates for the brand and its products. Site figures are third-party traffic estimates. A Dawn score measures attention, not revenue.

See the full Dawn Index.
