# Rippling: Dawn score and attention ranking

Rippling scores 67 out of 100 on the Dawn Index, built from 5 signals. It ranks #3 of 59 in Human Resources (YC), #1 of 84 in YC Winter 2017, #34 of 2075 in B2B (YC), #57 of 4224 in Y Combinator.

## What drives the Rippling Dawn score?

| Signal | Weight | Score (0 to 100) |
| --- | --- | --- |
| Search scale | 20% | 61 |
| Search momentum | 20% | 59 |
| Site scale | 15% | 67 |
| Site momentum | 10% | 61 |
| Loyalty | 20% | 89 |

## How does Rippling compare in Human Resources (YC)?

| Rank | Brand | Dawn score |
| --- | --- | --- |
| 1 | [Humand](https://dawntrend.com/brand/humand) | 74 |
| 2 | [Gusto](https://dawntrend.com/brand/gusto) | 68 |
| 3 | [Rippling](https://dawntrend.com/brand/rippling) | 67 |
| 4 | [Checkr](https://dawntrend.com/brand/checkr) | 67 |
| 5 | [Disclo](https://dawntrend.com/brand/disclo) | 65 |
| 6 | [BrioHR](https://dawntrend.com/brand/briohr) | 61 |
| 7 | [Humi](https://dawntrend.com/brand/humi) | 60 |
| 8 | [Sira](https://dawntrend.com/brand/sira) | 60 |

## Where do the numbers come from?

Search figures are Google search estimates for the brand and its products. Site figures are third-party traffic estimates. A Dawn score measures attention, not revenue.

See the full Dawn Index.