# Consumer Discretionary in the S&P 500: attention trends

Consumer Discretionary in the S&P 500: 47 companies, net breadth -23 (share rising minus share falling over 12 months), trimmed-mean brand-search growth -8%.

## Which Consumer Discretionary in the S&P 500 companies have the highest Search Score?

| Company | Search Score | Searches / month | 12-month growth |
| --- | --- | --- | --- |
| [McDonald's](https://dawntrend.com/trend/mcdonald-s) | 74 | 101M | +15% |
| [Airbnb](https://dawntrend.com/trend/airbnb) | 69 | 45.5M | +31% |
| [Lowe's](https://dawntrend.com/trend/lowe-s) | 69 | 16.6M | +22% |
| [Expedia Group](https://dawntrend.com/trend/expedia) | 67 | 9.1M | +22% |
| [Amazon](https://dawntrend.com/trend/amazon) | 66 | 414M | -7% |
| [Chipotle Mexican Grill](https://dawntrend.com/trend/chipotle-mexican-grill) | 66 | 7.5M | +22% |
| [eBay Inc.](https://dawntrend.com/trend/ebay) | 64 | 55.6M | -7% |
| [Tractor Supply](https://dawntrend.com/trend/tractor-supply) | 64 | 5M | +14% |
| [Home Depot (The)](https://dawntrend.com/trend/home-depot) | 63 | 37.2M | -7% |
| [Carvana](https://dawntrend.com/trend/carvana) | 62 | 3.4M | +15% |

## How is this measured?

Each company is measured by monthly Google searches for its own name. Read the method.