# American Express search trends

American Express was searched about 5M times a month on Google worldwide (Sep 25 to Aug 26), and searches were roughly flat over the twelve months (0%). Its Search Score is 57 out of 100 and search interest peaked in Jan 26.

## What is American Express?

Financials, Consumer Finance.

## What are the key numbers for American Express?

- **Monthly Google searches (12-month average):** 5M
- **Twelve-month growth:** 0% (last 3 months vs first 3)
- **Latest month:** 5M in Aug 26
- **Peak month:** 6.1M in Jan 26
- **Stage:** Steady
- **Search Score:** 57 / 100
- **Google Ads cost per click:** $0.73

## How have searches for American Express changed month by month?

| Month | Google searches |
| --- | --- |
| Sep 25 | 5,000,000 |
| Oct 25 | 5,000,000 |
| Nov 25 | 5,000,000 |
| Dec 25 | 5,000,000 |
| Jan 26 | 6,120,000 |
| Feb 26 | 5,000,000 |
| Mar 26 | 5,000,000 |
| Apr 26 | 5,000,000 |
| May 26 | 5,000,000 |
| Jun 26 | 5,000,000 |
| Jul 26 | 5,000,000 |
| Aug 26 | 5,000,000 |

## Where does American Express sit in its market?

- [S&P 500: Financials](https://dawntrend.com/market/sp500/Financials)
- [Fortune 100: Financials](https://dawntrend.com/market/fortune100/Financials)

## How is this measured?

Search demand is Google’s monthly search estimate for the exact name “american express”, collected 2026-09-30. It measures interest, not revenue or users. Read the method.