# Brown–Forman search trends

Brown–Forman was searched about 40.5K times a month on Google worldwide (Sep 25 to Aug 26), and searches rose 20% over the twelve months. Its Search Score is 48 out of 100 and search interest peaked in Jul 26.

## What is Brown–Forman?

Consumer Staples, Distillers & Vintners.

## What are the key numbers for Brown–Forman?

- **Monthly Google searches (12-month average):** 40.5K
- **Twelve-month growth:** +20% (last 3 months vs first 3)
- **Latest month:** 60.5K in Aug 26
- **Peak month:** 60.5K in Jul 26
- **Stage:** Growing
- **Search Score:** 48 / 100
- **Google Ads cost per click:** $0.25

## How have searches for Brown–Forman changed month by month?

| Month | Google searches |
| --- | --- |
| Sep 25 | 40,500 |
| Oct 25 | 49,500 |
| Nov 25 | 33,100 |
| Dec 25 | 33,100 |
| Jan 26 | 33,100 |
| Feb 26 | 33,100 |
| Mar 26 | 27,100 |
| Apr 26 | 27,100 |
| May 26 | 27,100 |
| Jun 26 | 27,100 |
| Jul 26 | 60,500 |
| Aug 26 | 60,500 |

## Where does Brown–Forman sit in its market?

- [S&P 500: Consumer Staples](https://dawntrend.com/market/sp500/Consumer%20Staples)

## How is this measured?

Search demand is Google’s monthly search estimate for the exact name “brown forman”, collected 2026-09-30. It measures interest, not revenue or users. Read the method.