# Claude search trends

Claude was searched about 24.9M times a month on Google worldwide (Sep 25 to Aug 26), and searches rose 466% over the twelve months. Its Search Score is 91 out of 100 and search interest peaked in May 26.

## What is Claude?

Anthropic's assistant and model family.

## What are the key numbers for Claude?

- **Monthly Google searches (12-month average):** 24.9M
- **Twelve-month growth:** +466% (last 3 months vs first 3)
- **Latest month:** 45.5M in Aug 26
- **Peak month:** 55.6M in May 26
- **Stage:** Exploding
- **Search Score:** 91 / 100
- **Google Ads cost per click:** $0.33

## How have searches for Claude changed month by month?

| Month | Google searches |
| --- | --- |
| Sep 25 | 7,480,000 |
| Oct 25 | 7,480,000 |
| Nov 25 | 9,140,000 |
| Dec 25 | 7,480,000 |
| Jan 26 | 9,140,000 |
| Feb 26 | 13,600,000 |
| Mar 26 | 37,200,000 |
| Apr 26 | 45,500,000 |
| May 26 | 55,600,000 |
| Jun 26 | 45,500,000 |
| Jul 26 | 45,500,000 |
| Aug 26 | 45,500,000 |

## Where does Claude sit in its market?

- [Frontier AI labs (Dawn Index AI industries)](https://dawntrend.com/industry/frontier)

## How is this measured?

Search demand is Google’s monthly search estimate for the exact name “claude ai”, collected 2026-09-30. It measures interest, not revenue or users. Read the method.