Gusto search trends
Gusto was searched about 1.2M times a month on Google worldwide (Sep 25 to Aug 26), and searches were roughly flat over the twelve months (+15%). Its Search Score is 54 out of 100 and search interest peaked in Jan 26.
What is Gusto?
Provides growing businesses with everything to take care of their team
What are the key numbers for Gusto?
- Monthly Google searches (12-month average)
- 1.2M
- Twelve-month growth
- +15% (last 3 months vs first 3)
- Latest month
- 1.2M in Aug 26
- Peak month
- 1.5M in Jan 26
- Stage
- Steady
- Search Score
- 54 / 100
- Google Ads cost per click
- $0.21
How have searches for Gusto changed month by month?
| Month | Google searches |
|---|---|
| Sep 25 | 1,220,000 |
| Oct 25 | 1,220,000 |
| Nov 25 | 1,000,000 |
| Dec 25 | 1,220,000 |
| Jan 26 | 1,500,000 |
| Feb 26 | 1,220,000 |
| Mar 26 | 1,220,000 |
| Apr 26 | 1,220,000 |
| May 26 | 1,000,000 |
| Jun 26 | 1,500,000 |
| Jul 26 | 1,220,000 |
| Aug 26 | 1,220,000 |
Where does Gusto sit in its market?
How is this measured?
Search demand is Google’s monthly search estimate for the exact name “gusto”, collected 2026-09-30. It measures interest, not revenue or users. Read the method.