# Netflix search trends

Netflix was searched about 83.1M times a month on Google worldwide (Sep 25 to Aug 26), and searches were roughly flat over the twelve months (0%). Its Search Score is 67 out of 100 and search interest peaked in Dec 25.

## What is Netflix?

Communication Services, Movies & Entertainment.

## What are the key numbers for Netflix?

- **Monthly Google searches (12-month average):** 83.1M
- **Twelve-month growth:** 0% (last 3 months vs first 3)
- **Latest month:** 83.1M in Aug 26
- **Peak month:** 101M in Dec 25
- **Stage:** Steady
- **Search Score:** 67 / 100
- **Google Ads cost per click:** $0.43

## How have searches for Netflix changed month by month?

| Month | Google searches |
| --- | --- |
| Sep 25 | 83,100,000 |
| Oct 25 | 83,100,000 |
| Nov 25 | 83,100,000 |
| Dec 25 | 101,000,000 |
| Jan 26 | 101,000,000 |
| Feb 26 | 83,100,000 |
| Mar 26 | 83,100,000 |
| Apr 26 | 83,100,000 |
| May 26 | 83,100,000 |
| Jun 26 | 83,100,000 |
| Jul 26 | 83,100,000 |
| Aug 26 | 83,100,000 |

## Where does Netflix sit in its market?

- [S&P 500: Communication Services](https://dawntrend.com/market/sp500/Communication%20Services)
- [Nasdaq-100: Communication Services](https://dawntrend.com/market/ndx/Communication%20Services)

## How is this measured?

Search demand is Google’s monthly search estimate for the exact name “netflix”, collected 2026-09-30. It measures interest, not revenue or users. Read the method.