Ulta Beauty search trends
Ulta Beauty was searched about 4.1M times a month on Google worldwide (Sep 25 to Aug 26), and searches were roughly flat over the twelve months (-7%). Its Search Score is 52 out of 100 and search interest peaked in Dec 25.
What is Ulta Beauty?
Consumer Discretionary, Other Specialty Retail.
What are the key numbers for Ulta Beauty?
- Monthly Google searches (12-month average)
- 4.1M
- Twelve-month growth
- -7% (last 3 months vs first 3)
- Latest month
- 4.1M in Aug 26
- Peak month
- 6.1M in Dec 25
- Stage
- Steady
- Search Score
- 52 / 100
- Google Ads cost per click
- $0.50
How have searches for Ulta Beauty changed month by month?
| Month | Google searches |
|---|---|
| Sep 25 | 4,090,000 |
| Oct 25 | 4,090,000 |
| Nov 25 | 5,000,000 |
| Dec 25 | 6,120,000 |
| Jan 26 | 4,090,000 |
| Feb 26 | 3,350,000 |
| Mar 26 | 4,090,000 |
| Apr 26 | 4,090,000 |
| May 26 | 4,090,000 |
| Jun 26 | 4,090,000 |
| Jul 26 | 4,090,000 |
| Aug 26 | 4,090,000 |
Where does Ulta Beauty sit in its market?
How is this measured?
Search demand is Google’s monthly search estimate for the exact name “ulta beauty”, collected 2026-09-30. It measures interest, not revenue or users. Read the method.