D. R. Horton: Dawn score and attention ranking
D. R. Horton scores 47 out of 100 on the Dawn Index, built from 4 signals. It ranks #1 of 4 in Homebuilding (S&P 500), #31 of 44 in Consumer Discretionary (S&P 500), #281 of 455 in S&P 500.
What drives the D. R. Horton Dawn score?
| Signal | Weight | Score (0 to 100) |
|---|---|---|
| Search scale | 20% | 52 |
| Search momentum | 20% | 40 |
| Site scale | 15% | 49 |
| Site momentum | 10% | 43 |
How does D. R. Horton compare in Homebuilding (S&P 500)?
| Rank | Brand | Dawn score |
|---|---|---|
| 1 | D. R. Horton | 47 |
| 2 | Lennar | 46 |
| 3 | NVR, Inc. | 46 |
| 4 | PulteGroup | 44 |
Where do the numbers come from?
Search figures are Google search estimates for the brand and its products. Site figures are third-party traffic estimates. A Dawn score measures attention, not revenue.