FedEx: Dawn score and attention ranking
FedEx scores 58 out of 100 on the Dawn Index, built from 4 signals. It ranks #1 of 4 in Air Freight & Logistics (S&P 500), #1 of 2 in Air Freight & Logistics (Fortune 100), #10 of 77 in Industrials (S&P 500), #3 of 8 in Industrials (Fortune 100).
What drives the FedEx Dawn score?
| Signal | Weight | Score (0 to 100) |
|---|---|---|
| Search scale | 20% | 83 |
| Search momentum | 20% | 36 |
| Site scale | 15% | 70 |
| Site momentum | 10% | 48 |
How does FedEx compare in Air Freight & Logistics (S&P 500)?
| Rank | Brand | Dawn score |
|---|---|---|
| 1 | FedEx | 58 |
| 2 | C.H. Robinson | 50 |
| 3 | Expeditors International | 49 |
| 4 | United Parcel Service | 43 |
Where do the numbers come from?
Search figures are Google search estimates for the brand and its products. Site figures are third-party traffic estimates. A Dawn score measures attention, not revenue.