Iron Mountain: Dawn score and attention ranking
Iron Mountain scores 53 out of 100 on the Dawn Index, built from 4 signals. It ranks #1 of 1 in Other Specialized REITs (S&P 500), #5 of 28 in Real Estate (S&P 500), #146 of 455 in S&P 500.
What drives the Iron Mountain Dawn score?
| Signal | Weight | Score (0 to 100) |
|---|---|---|
| Search scale | 20% | 55 |
| Search momentum | 20% | 50 |
| Site scale | 15% | 50 |
| Site momentum | 10% | 62 |
How does Iron Mountain compare in Real Estate (S&P 500)?
| Rank | Brand | Dawn score |
|---|---|---|
| 1 | Extra Space Storage | 56 |
| 2 | CBRE Group | 56 |
| 3 | Public Storage | 55 |
| 4 | Prologis | 55 |
| 5 | Iron Mountain | 53 |
| 6 | Invitation Homes | 52 |
| 7 | Welltower | 52 |
| 8 | Equinix | 49 |
Where do the numbers come from?
Search figures are Google search estimates for the brand and its products. Site figures are third-party traffic estimates. A Dawn score measures attention, not revenue.